Having the right tool makes life easy, when you know when and how to use it. More important than using the right tool at the right time is NOT using the wrong tool. It will simply lead you down a path of frustration to the point that you discredit the tool, even though it wasn't being used what it was meant for.
So, how does this effect you? One of the things I want to do is to make sure that you not only know the tools that Coldwell Banker Select offers, but also to show you when and how to use them. Each agent may use our tools a little different, but there are common instances as to when the tool is used and how it is used.
Interesting Fact: Did you know that there are agents in our company where 50% of their buyer side transactions come from HomeFacts leads? I looked at one and it wasn't that they said anything special or did something out of the ordinary, it was simply that they followed up on every lead they got. Pretty interesting huh?
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